Fortune (N100-4) is a mid-tone purple from Behr with no strong undertone. Its LRV is about 32.1 (mid-tone): it reads clearly as a color and will look a shade darker in rooms with little daylight. The closest match in another brand is Sherwin-Williams Ash Violet (95% match).

Compare Fortune with other brands

Three catalogs stay in the list — tap another card to swap the last column. Matches are estimates from digital values, not official conversions. Always check a real sample.

LRV

32.1 · Mid-tone

Undertone

None (neutral)

Temperature

Cool

Code

N100-4

HEX

#9F97A3

RGB

159, 151, 163

HSL

280°, 6%, 62%

Family

Purples

Colors similar to Fortune in Behr

Neighboring tones from the same fan deck, if you want a shade lighter, darker, warmer, or cooler.

Fortune FAQ

What undertone does Fortune have?

Fortune has no strong undertone: it reads as a mid-tone purple. Its color temperature is cool. This is estimated from the digital color values; north-facing light pulls undertones cooler and warm bulbs pull them warmer, so check a real sample on your wall.

What is the LRV of Fortune?

Fortune has an LRV (Light Reflectance Value) of about 32.1 on a 0–100 scale, which is mid-tone. It reads clearly as a color and will look a shade darker in rooms with little daylight.

What is the closest match to Fortune in other brands?

Sherwin-Williams: Ash Violet (SW 6549), 95%; HGTV Home by Sherwin-Williams: Ash Violet (HGSW6549), 95%; Valspar: Romantic Holiday (V076-4), 95%; Benjamin Moore: Hazy Lilac (2116-40), 93%; Glidden: Amethyst Haze (PPG13-23), 92%; PPG: Amethyst Haze (PPG13-23), 91%; Dunn-Edwards: Formal Gray (DE6382), 89%; Farrow & Ball: Brassica (No. 271), 84%. Matches are estimated from digital color values and are not official conversions; always compare a real sample of both.

What is the HEX code of Fortune?

The HEX code of Fortune (N100-4) is #9F97A3, RGB 159, 151, 163. Use it for digital mockups; painted color will vary with light and sheen.