Paint · Benjamin Moore · Purples

Benjamin Moore Wild Orchid

2072-40 · #967F9A · LRV 24

Compare with other brands: Behr Passion Fruit is a 94% match

Wild Orchid (2072-40) is a dark purple from Benjamin Moore with no strong undertone. Its LRV is about 24 (dark): it absorbs more light than it reflects. best in well-lit rooms, on accent walls, or on cabinetry. The closest match in another brand is Behr Passion Fruit (94% match).

Compare Wild Orchid with other brands

Three catalogs stay in the list — tap another card to swap the last column. Matches are estimates from digital values, not official conversions. Always check a real sample.

LRV

24 · Dark

Undertone

None (neutral)

Temperature

Cool

Code

2072-40

HEX

#967F9A

RGB

150, 127, 154

HSL

291°, 12%, 55%

Family

Purples

Colors similar to Wild Orchid in Benjamin Moore

Neighboring tones from the same fan deck, if you want a shade lighter, darker, warmer, or cooler.

Wild Orchid FAQ

What undertone does Wild Orchid have?

Wild Orchid has no strong undertone: it reads as a dark purple. Its color temperature is cool. This is estimated from the digital color values; north-facing light pulls undertones cooler and warm bulbs pull them warmer, so check a real sample on your wall.

What is the LRV of Wild Orchid?

Wild Orchid has an LRV (Light Reflectance Value) of about 24 on a 0–100 scale, which is dark. It absorbs more light than it reflects. Best in well-lit rooms, on accent walls, or on cabinetry.

What is the closest match to Wild Orchid in other brands?

Behr: Passion Fruit (M100-5), 94%; Glidden: Pale Plum (PPG1177-5), 91%; Dunn-Edwards: Muted Berry (DE5977), 90%; PPG: Pale Plum (PPG1177-5), 90%; Sherwin-Williams: Radiant Lilac (SW 0074), 90%; Valspar: Pink Plumeria (P002), 89%; HGTV Home by Sherwin-Williams: Berry Cream (HGSW9075), 88%; Farrow & Ball: Brassica (No. 271), 77%. Matches are estimated from digital color values and are not official conversions; always compare a real sample of both.

What is the HEX code of Wild Orchid?

The HEX code of Wild Orchid (2072-40) is #967F9A, RGB 150, 127, 154. Use it for digital mockups; painted color will vary with light and sheen.