Paint · Benjamin Moore · Reds

Benjamin Moore Magenta

2077-10 · #9D294C · LRV 9.3

Compare with other brands: Valspar Jam Jar is a 95% match

Magenta (2077-10) is a deep red from Benjamin Moore. Its LRV is about 9.3 (very dark): it absorbs almost all light for a dramatic, enveloping look. plan for good artificial lighting. The closest match in another brand is Valspar Jam Jar (95% match).

Compare Magenta with other brands

Three catalogs stay in the list — tap another card to swap the last column. Matches are estimates from digital values, not official conversions. Always check a real sample.

LRV

9.3 · Very dark

Temperature

Warm

Code

2077-10

HEX

#9D294C

RGB

157, 41, 76

HSL

342°, 59%, 39%

Family

Reds

Colors similar to Magenta in Benjamin Moore

Neighboring tones from the same fan deck, if you want a shade lighter, darker, warmer, or cooler.

Magenta FAQ

What is the LRV of Magenta?

Magenta has an LRV (Light Reflectance Value) of about 9.3 on a 0–100 scale, which is very dark. It absorbs almost all light for a dramatic, enveloping look. Plan for good artificial lighting.

What is the closest match to Magenta in other brands?

Valspar: Jam Jar (M221), 95%; Dunn-Edwards: Crimson Strawberry (DEA102), 91%; Sherwin-Williams: Cerise (SW 6580), 91%; HGTV Home by Sherwin-Williams: Cerise (HGSW6580), 91%; Glidden: Heart's Desire (PPG1183-7), 86%; PPG: Heart's Desire (PPG1183-7), 86%; Behr: Glamorous (P130-7), 75%; Farrow & Ball: Incarnadine (No. 248), 67%. Matches are estimated from digital color values and are not official conversions; always compare a real sample of both.

What is the HEX code of Magenta?

The HEX code of Magenta (2077-10) is #9D294C, RGB 157, 41, 76. Use it for digital mockups; painted color will vary with light and sheen.