Merlot (PPG13-04) is a deep red from Glidden. Its LRV is about 7.6 (very dark): it absorbs almost all light for a dramatic, enveloping look. plan for good artificial lighting. The closest match in another brand is PPG Merlot (96% match).
Compare Merlot with other brands
Three catalogs stay in the list — tap another card to swap the last column. Matches are estimates from digital values, not official conversions. Always check a real sample.
LRV
7.6 · Very dark
Temperature
Warm
Code
PPG13-04
HEX
#723F45
RGB
114, 63, 69
HSL
353°, 29%, 35%
Family
Colors similar to Merlot in Glidden
Neighboring tones from the same fan deck, if you want a shade lighter, darker, warmer, or cooler.
Merlot FAQ
What is the LRV of Merlot?
Merlot has an LRV (Light Reflectance Value) of about 7.6 on a 0–100 scale, which is very dark. It absorbs almost all light for a dramatic, enveloping look. Plan for good artificial lighting.
What is the closest match to Merlot in other brands?
PPG: Merlot (PPG13-04), 96%; Sherwin-Williams: Fine Wine (SW 6307), 93%; Valspar: Stoic (1010-6), 93%; Benjamin Moore: Cascabel Chile (CSP-445), 93%; Dunn-Edwards: Garnet Evening (DEA147), 92%; Farrow & Ball: Preference Red (No. 297), 91%; Behr: Cherry Cola (S130-7), 90%; HGTV Home by Sherwin-Williams: Borscht (HGSW7578), 89%. Matches are estimated from digital color values and are not official conversions; always compare a real sample of both.
What is the HEX code of Merlot?
The HEX code of Merlot (PPG13-04) is #723F45, RGB 114, 63, 69. Use it for digital mockups; painted color will vary with light and sheen.