Felicia (M202) is a dark red from Valspar. Its LRV is about 20.5 (dark): it absorbs more light than it reflects. best in well-lit rooms, on accent walls, or on cabinetry. The closest match in another brand is Behr Wild Berry (88% match).
Compare Felicia with other brands
Three catalogs stay in the list — tap another card to swap the last column. Matches are estimates from digital values, not official conversions. Always check a real sample.
LRV
20.5 · Dark
Temperature
Cool
Code
M202
HEX
#AE668E
RGB
174, 102, 142
HSL
327°, 31%, 54%
Family
Colors similar to Felicia in Valspar
Neighboring tones from the same fan deck, if you want a shade lighter, darker, warmer, or cooler.
Felicia FAQ
What is the LRV of Felicia?
Felicia has an LRV (Light Reflectance Value) of about 20.5 on a 0–100 scale, which is dark. It absorbs more light than it reflects. Best in well-lit rooms, on accent walls, or on cabinetry.
What is the closest match to Felicia in other brands?
Behr: Wild Berry (P110-6), 88%; Benjamin Moore: Melrose Pink (1363), 87%; Dunn-Edwards: Vivid Violet (DE5012), 86%; PPG: Flowering Raspberry (PPG1180-6), 86%; Glidden: Mulberry Bush (PPG1251-6), 85%; Sherwin-Williams: Cyclamen (SW 6571), 78%; HGTV Home by Sherwin-Williams: Cyclamen (HGSW6571), 78%; Farrow & Ball: Eating Room Red (No. 43), 50%. Matches are estimated from digital color values and are not official conversions; always compare a real sample of both.
What is the HEX code of Felicia?
The HEX code of Felicia (M202) is #AE668E, RGB 174, 102, 142. Use it for digital mockups; painted color will vary with light and sheen.