Paint · Benjamin Moore · Reds
Benjamin Moore Carter Plum
CW-355 · #744551 · LRV ~8.6
Closest tone in another brand: Glidden Red Red Wine (~94% proximity)Carter Plum (CW-355) is a deep red from Benjamin Moore, in this site’s digital reading. Estimated LRV about 8.6 (very dark): it absorbs almost all light for a dramatic, enveloping look. plan for good artificial lighting. The closest tone in another brand is Glidden Red Red Wine (~94% proximity).
Closest tone to Carter Plum in other brands
Not the same paint: the closest name in each brand. Three brands stay in the list — tap another card to swap the last column.
LRV (estimated)
8.6 · Very dark
Temperature
Warm
Code
CW-355
HEX
#744551
RGB
116, 69, 81
HSL
345°, 25%, 36%
Family
Colors similar to Carter Plum in Benjamin Moore
Neighboring tones from the same brand, if you want a shade lighter, darker, warmer, or cooler.
Carter Plum FAQ
What is the LRV of Carter Plum?
Carter Plum has an estimated LRV (Light Reflectance Value) of about 8.6 on a 0–100 scale, which is very dark. It absorbs almost all light for a dramatic, enveloping look. Plan for good artificial lighting. It is an estimate from the digital HEX, not the LRV published by the brand.
What is the closest tone to Carter Plum in other brands?
Glidden: Red Red Wine (PPG1049-7), ~94% proximity; PPG: Red Red Wine (PPG1049-7), ~94% proximity; Valspar: Stoic (1010-6), ~93% proximity; Farrow & Ball: Preference Red (No. 297), ~93% proximity; Dunn-Edwards: Wine Stain (DEA145), ~90% proximity; Behr: Fine Wine (S120-7), ~89% proximity; Sherwin-Williams: Aged Wine (SW 6299), ~86% proximity; HGTV Home by Sherwin-Williams: Cordial (HGSW6306), ~84% proximity. These are estimates of digital closeness on screen, not proven physical equivalence or official conversions; always compare a real sample of both.
What is the HEX code of Carter Plum?
The HEX code of Carter Plum (CW-355) is #744551, RGB 116, 69, 81. Use it for digital mockups; painted color will vary with light and sheen.