Sherwin-Williams White Flour: Matches in 8 Brands + LRV 87

White Flour (SW 7102) is a warm white from Sherwin-Williams with a subtle yellow undertone. Its LRV is about 86.6 (very light): it bounces back most of the light that hits it, so it keeps rooms bright. in strong direct sun it can look stark. The closest match in another brand is HGTV Home by Sherwin-Williams White Flour (100% match).

Compare White Flour with other brands

Three catalogs stay in the list — tap another card to swap the last column. Matches are estimates from digital values, not official conversions. Always check a real sample.

LRV

86.6 · Very light

Undertone

Yellow · subtle

Temperature

Warm

Code

SW 7102

HEX

#F4EFE5

RGB

244, 239, 229

HSL

40°, 41%, 93%

Family

Whites

Colors similar to White Flour in Sherwin-Williams

Neighboring tones from the same fan deck, if you want a shade lighter, darker, warmer, or cooler.

Whitetail Sherwin-Williams · SW 7103 · LRV 87

Westhighland White Sherwin-Williams · SW 7566 · LRV 86

Frost Bite Sherwin-Williams · SW 9505 · LRV 88

Cheviot Sherwin-Williams · SW 9503 · LRV 89

Greek Villa Sherwin-Williams · SW 7551 · LRV 84

Cold Foam Sherwin-Williams · SW 9504 · LRV 84

Cotton White Sherwin-Williams · SW 7104 · LRV 87

Shell White Sherwin-Williams · SW 8917 · LRV 83

White Flour FAQ

What undertone does White Flour have?

White Flour is a warm white with a subtle yellow undertone. Its color temperature is warm. This is estimated from the digital color values; north-facing light pulls undertones cooler and warm bulbs pull them warmer, so check a real sample on your wall.

What is the LRV of White Flour?

White Flour has an LRV (Light Reflectance Value) of about 86.6 on a 0–100 scale, which is very light. It bounces back most of the light that hits it, so it keeps rooms bright. In strong direct sun it can look stark.

What is the closest match to White Flour in other brands?

HGTV Home by Sherwin-Williams: White Flour (HGSW7102), 100%; Behr: Palais White (GR-W15), 99%; Valspar: Dove White (7002-7), 99%; PPG: Atrium White (PPG1020-1), 99%; Benjamin Moore: Pink Damask (890), 98%; Glidden: Atrium White (PPG1020-1), 98%; Dunn-Edwards: Wishful White (DE6260), 98%; Farrow & Ball: Pointing (No. 2003), 98%. Matches are estimated from digital color values and are not official conversions; always compare a real sample of both.

What is the HEX code of White Flour?

The HEX code of White Flour (SW 7102) is #F4EFE5, RGB 244, 239, 229. Use it for digital mockups; painted color will vary with light and sheen.