PPG Bear Hug
PPG1101-5 · #AF9778 · LRV ~32.6
Closest tone in another brand: Sherwin-Williams Artisan Tan (~99% proximity)Bear Hug (PPG1101-5) is a mid-tone beige from PPG, in this site’s digital reading. Estimated LRV about 32.6 (mid-tone): it reads clearly as a color and will look a shade darker in rooms with little daylight. The closest tone in another brand is Sherwin-Williams Artisan Tan (~99% proximity).
Closest tone to Bear Hug in other brands
Not the same paint: the closest name in each brand. Three brands stay in the list — tap another card to swap the last column.
LRV (estimated)
32.6 · Mid-tone
Temperature
Warm
Code
PPG1101-5
HEX
#AF9778
RGB
175, 151, 120
HSL
34°, 26%, 58%
Family
Colors similar to Bear Hug in PPG
Neighboring tones from the same brand, if you want a shade lighter, darker, warmer, or cooler.
Bear Hug FAQ
What is the LRV of Bear Hug?
Bear Hug has an estimated LRV (Light Reflectance Value) of about 32.6 on a 0–100 scale, which is mid-tone. It reads clearly as a color and will look a shade darker in rooms with little daylight. It is an estimate from the digital HEX, not the LRV published by the brand.
What is the closest tone to Bear Hug in other brands?
Sherwin-Williams: Artisan Tan (SW 7540), ~99% proximity; Glidden: Petaluma Dust (PPG15-10), ~99% proximity; Benjamin Moore: Great Plains Gold (1077), ~99% proximity; Valspar: Plush Tan (M148), ~96% proximity; Dunn-Edwards: Wooded Acre (DE6130), ~96% proximity; HGTV Home by Sherwin-Williams: Burlap (HGSW6137), ~94% proximity; Behr: Hidden Treasure (N300-5), ~93% proximity; Farrow & Ball: Dead Salmon (No. 28), ~81% proximity. These are estimates of digital closeness on screen, not proven physical equivalence or official conversions; always compare a real sample of both.
What is the HEX code of Bear Hug?
The HEX code of Bear Hug (PPG1101-5) is #AF9778, RGB 175, 151, 120. Use it for digital mockups; painted color will vary with light and sheen.